"Oh Honey" was a Valentine's-themed art gallery curated by Cima Arts, a Dallas-based nonprofit dedicated to uplifting the local creative community. Designed to celebrate the season of love, the event brought together local artists, musicians, and vendors in an immersive setting that fostered connection and collaboration.
The primary goal was to create a space where creativity could thrive—offering emerging talents a platform to share their work while engaging attendees in a multi-sensory experience. Our target audience included young adults and creatives in the Dallas area seeking meaningful cultural experiences that merge art, music, and community.
As the Creative Director, I led the vision and execution of the immersive environment. This included crafting cohesive branding, conceptualizing and designing installations, and curating artwork that aligned with the romantic and dreamy atmosphere of the theme. A key challenge was transforming a traditional gallery space into an experiential setting that felt intimate yet dynamic—solved through strategic design choices, lighting, and layered storytelling across visual elements.
I collaborated with 3D animators to storyboard and create installation projections, as well as promotional material for social media. I ensured the visual content matched the event's theme, fitting the color coordination and maintaining a cohesive aesthetic across all digital and physical elements.
3D animation created by Blake Hennigan
Media
I developed both physical and digital media to promote the event. I designed a cohesive visual aesthetic that was used across social media platforms and printed materials, ensuring consistency in the branding. The content not only built anticipation for the event but also served as promotional assets available for sale to attendees, enhancing the overall experience and engagement with the exhibition’s romantic theme.
